AAA Minneapolis

 

Early in 2015 AAA Minneapolis teamed up with Risdall to redesign the company's website. Once the site's design was established, similar esthetics were applied to the remainder of the digital initiatives such as email marketing. 

 

DIGITAL | Email Marketing Redesign

AAA_MPLS_Email-Design.png

DIGITAL | Bracket Challenge

 

The bracket challenge was a Discounts & Rewards program used to get members and non-members alike engaged with the AAA brand. The goal was to discover what areas people were interested in saving money. It was also a fun way to entice non-members to learn more about the company and why they should become part of AAA. 

 
Discounts & Rewards | Bracket Challenge Icon Set

Discounts & Rewards | Bracket Challenge Icon Set


DIGITAL | Distracted Driving Videos

 

A series of PSA (Public Service Announcement) videos raising awareness of different types of distractions while driving as part of the Fasten' & Focus Program.

 
 
 
 
 
 
 

SOCIAL MEDIA | Distracted Driving Infographic

Social Media | Distracted Driving Infographic

Social Media | Distracted Driving Infographic


SOCIAL MEDIA | Facebook Banner Ads

Facebook Banner | Discounts & Rewards Valentine's Day Promo

Facebook Banner | Discounts & Rewards Valentine's Day Promo

Facebook Banner | Enjoy Summer Illustration #roadtrip

Facebook Banner | Enjoy Summer Illustration #roadtrip


SOCIAL MEDIA | Game Day Infographic

Social Media | Game Day Infographic

Social Media | Game Day Infographic


DIGITAL | Environmental Graphics

Nine (9) Screen Video Wall | University of Minnesota Gophers Branded Membership Cards

Nine (9) Screen Video Wall | University of Minnesota Gophers Branded Membership Cards


Credits

Design, Art Direction & Illustration | Misty Marquis (my role)

Client | AAA Minneapolis

Narrator & PSA Coordinator | Garrison McMurtrey

Discounts & Rewards Coordinator | Jordan Goheski 

PR & Social Media Coordinator | Jamie Korf

Creative Director | Micah Manganiello